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Debenhams plc, a well-known British department store chain, primarily engaged in online fashion retail. It operates in the United Kingdom, Denmark, and the Republic of Ireland. Recently, Debenhams plc was acquired by the online retailer BooHoo.



Web design




Live Link


Project Description

Due to the dominance of fast fashion and the increasing preference for online shopping during the pandemic, the fashion industry has witnessed a significant shift. As a result, full optimization, responsive web design (RWD), and comprehensive functionality across diverse platforms have become exceptionally vital. With this in mind, we have carefully crafted this website to enhance the efficiency of the customer’s experience.

About the Client

Established in 1778, the company has undergone various transformations throughout the years, ultimately transitioning into an online-only department store in 2021. Previously, Debenhams operated in 178 store locations across the UK, where the Debenhams name had become synonymous with Fashion, Beauty, and Home collections. In 1993, we launched ‘Designers at Debenhams,’ which brought renowned names like Jasper Conran, Julien Macdonald, and Henry Holland into the spotlight, establishing them as popular high street fashion brands.

With the decision to focus solely on online operations, Debenhams was acquired by the Boohoo Group in January 2021 and was subsequently relaunched in April of the same year.

What We Delivered

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Marks and Spencer


Treasure Bay






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